Cookie Policy

The website** (the"Online Shop") uses a technology called "cookies", the purpose of which is to collect information about the use of the Online Shop.

REAL MADRID C.F. (hereinafter referred to as "REAL MADRID") and LEGENDS HOSPITALITY ESPAÑA S.L.U. ("LEGENDS" and together with REAL MADRID,"we" or "our") inform "You", the natural person viewing the Online Store, that we may use our own and third party cookies to: (i) distinguish you from other Users; (ii) analyse and manage traffic to the Online Store; (iii) identify your session and remember the elements that make up your order; and to (iv) identify problems in order to improve our Online Store. In addition, where you consent, we will use cookies to: (i) learn more about your preferences according to the profile developed based on your browsing habits; (ii) analyse your behaviour when you browse our Online Store; and (iii) customise our Online Store based on your personal interests.

The purpose of the cookie policy is to inform you clearly and precisely about the cookies we use in our Online Store (the"Cookie Policy"). If you would like more information about the cookies we use in our Online Store, you can send an email to the following address: [ email protected].

You can contact the Data Protection Delegate at Real Madrid at: Avenida de las Fuerzas Armadas, 402, 28055, Madrid.

What are cookies?

A cookie is a file that is downloaded to Your device (computer or mobile device) in order to store data that can be updated and retrieved by the entity responsible for its installation.

The information collected through the use of cookies may include the date and time of your visits to our Online Shop, the pages visited, the amount of time you spent in our Online Shop, as well as information about other websites visited just before and just after.

Types of cookies used in the Online Shop

The types of cookies used in our Online Shop are described below:

  • Technical cookies

We may install our own cookies (managed exclusively by us) on your devices, for which it is not necessary to obtain your consent, because they are not included in the scope of application of article 22.2 of Law 34/2002 of 11 July on Information Society Services and Electronic Commerce. In other words, they are cookies necessary for you to browse the Online Store, to control traffic in the Online Store, to identify your session and to remember the elements that make up your order or identify problems in order to improve our Online Store.

  • Analytical Cookies

The Online Store also uses the Google Analytics audience measurement system, a web page analysis tool designed by Google LLC ("Google"), with registered office at 1600 Amphitheatre Parkway, Mountain View, California 94043 (USA), which allows us to know how users interact with the Online Store. In addition, Google Analytics installs cookies in the domain of the site that appears in the address bar and uses a group of cookies called "utma", "utmb", "utmc", "utmz" and "utmv" to collect data anonymously and prepare detailed reports on trends in the Online Store without identifying any user. Google Analytics, together with our server log files, allows us to count the total number of visitors to the Online Shop and the areas of the website that are most popular with all users of the Online Shop. Google Analytics provides us with data that can help us improve your navigation of the Online Shop and ensure a better service for you and all other users.

Below is a detailed list of the analytical cookies that are set by Google Analytics and other third parties (see "Owner" column) through our Online Shop:

Cookies Purpose Owner Duration
_ga The name of this cookie is associated with Google Universal Analytics, which is a major update to Google's most widely used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a customer identifier. It is included in each page request on a site and is used to calculate visitor, session and campaign data for website analytics reporting. Google PERSISTENT


2 years

_gat The name of this cookie is associated with Google Universal Analytics, according to the documentation, it is used to regulate the rate of requests, limiting data collection on high traffic sites. Google PERSISTENT


10 minutes

_gid The name of this cookie is associated with Google Universal Analytics. This appears to be a new cookie and, as of spring 2017, no information was available from Google. It appears to store and update a unique value for each page visited. Google PERSISTENT
_gat_UA-46093153-9 This is a pattern cookie set by Google Analytics, where the pattern element of the name contains the unique ID number of the or web account to which it refers. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. Google PERSISTENT


You can learn more about Google Analytics cookies and their privacy policy at the following link to Google's website, where you will find a more detailed description of the different types of cookies used by Google Analytics, as well as their respective expiry dates: https: //

  • Other cookiesIfyou interact with the content of the Online Store (for example, by clicking on the buttons of social networks or watching videos hosted on another website) you may also interact with other third-party cookies that may also be installed on your device. Third-party cookies are installed on your device by domains other than our Online Store. We cannot access the data stored in cookies from other third party websites when you navigate to those third party websites.

By clicking on "Accept all cookies" in our cookie banner or when accepting the different types of cookies through our configuration tool, you are consenting to the use of the aforementioned cookies, for the periods of time indicated and according to the terms and conditions set out in this Cookie Policy.

Please note that you can set and modify your cookie preferences at any time by clicking on the "Cookie settings" button below.

Withdrawing your consent and disabling cookies

Please note that some essential cookies are necessary to use our Online Shop and therefore cannot be disabled.

You can withdraw your consent to the installation of cookies or disable non-essential cookies at any time by clicking on the "Manage Cookies" button, which you can find above, or in your browser settings menu which allows you to prohibit the installation of some or of all cookies. Please note that if you accept third party cookies and then want to delete them permanently, you must delete them in the browser options below, as withdrawing your consent will prevent their use but will not delete them because they are third party cookies.

Most browsers warn of the presence of cookies or may automatically reject them. If you choose to decline cookies, you may still be able to use our Online Shop, although some features of the Online Shop may be limited, which means that your browsing experience in the Online Shop may be affected.

Delete and block cookies

If You want to delete Your browsing data (including cookies stored on Your device) or block cookies, You can do so at any time through the settings and configurations of Your internet browser on that device.

Please note that all Internet browsers allow you to change these settings. For more information on how to change your cookie settings in the following browsers, please click on the relevant link:

For more information on Internet Explorer 11 click here.

For more information about Microsoft Edge click here.
For more information about Chrome click here.
For more information about Safari click here.
For more information about Firefox click here.

International transfers

We do not transfer or store your data collected through our internal cookies outside the European Economic Area. You can find information about possible international data transfers made by the third parties identified in this Cookie Policy that set cookies when You access the Online Shop in their respective cookie policies (see the links included in the section"Type of Cookies used in the Online Shop").

Exercising your rights

You can exercise your data protection rights, for example:

  • right of access to your personal data.
  • right to rectify any incorrect data.
  • the right to erasure of your personal data, where possible.
  • the right to request the restriction of the processing of your personal data where the accuracy, lawfulness or necessity of the data processing is in doubt, in which case we may store your data appropriately blocked for the exercise or defence of claims.
  • the right to object to the processing of your personal data, where applicable, in accordance with the law.
  • right to data portability.
  • right to revoke your consent, where the legal basis allowing us to process your data is your consent.

You may exercise your rights at any time, free of charge, by sending an email to Legends at the following address [email protected] or to Real Madrid at the address [email protected]indicating the right you wish to exercise with your personal data.

You can also lodge a complaint with the Spanish Data Protection Agency if you believe that data protection legislation has been infringed in the processing of your personal data. You can access other European Supervisory Authorities here.

Privacy and Personal Data Processing Policy

You can access our Privacy Policy for more information on how we process your personal data and what rights you have in this regard.

Changes to the Cookies Policy

We may update the Cookie Policy of the Online Shop, so we recommend that you review this policy each time you access the Online Shop so that you are aware of how and why we use cookies. The Cookie Policy was last updated on 1 July 2020.


If you have any questions, comments or suggestions about the Cookies Policy, please write to: [email protected].